WAKE UP FESTIVAL BRAND MANUAL
A complete brand manual for the Bulgarian nature festival “Wake Up” (“Събуди се”). The manual includes research, the history of the brand, the target audience, competitors, and a new brand identity. This is a mock-up project and has not been realised.
FEB 2025
METHODOLOGY
This project was developed over the span of three weeks using the Adobe suite. The logo and some visual elements were developed on Illustrator, and the mockups and visual identity on Photoshop. The final manual was compiled using InDesign.
